In brief
- Audi's first F1 season launch - Kraftwerk Berlin, R26 in titanium, carbon and red
- About 400 guests, then a public day the morning after
- Dollner, Binotto, Wheatley, Hulkenberg and Bortoleto on stage
Audi entered Formula 1 with a launch at Kraftwerk Berlin - the R26 livery in titanium silver, carbon and red, revealed to around 400 guests with the full leadership and both drivers on stage.
The morning after, the doors opened to the public. Two audiences, one car, zero margin for a build that photographs almost right.
On the record: Audi communications · 2026 launch-season press coverage







