FORMULA 1® EXTENDS AGREEMENT WITH F1® AUTHENTICS, OPERATED BY MEMENTO EXCLUSIVES

Formula 1®has announcedan extension of its licence agreement with Memento Exclusives through 2030. The memorabilia specialist, set in Motorsport Valley in the UK, was first named a partner of the sporting giant back in 2019 and has been operating F1® Authentics under licence since.

This partnership recognises Memento Exclusives as an official manufacturer and supplier of Show Cars to F1® and its ecosystem of race teams, race promotors and official partners, with all Show Cars being built at Memento Exclusives’ HQ, using computer-aided design from the teams to ensure authentic reproduction.

The F1® Authentics online platform has also become a preferred supplier of race cars across eCommerce and auction, offering fans a chance to own life-size replicas of the sport’s most iconic challengers and liveries from its rich history.

Collectors can find memorabilia from their favourite teams and drivers on f1authentics.com, ranging from race used bodywork and racewear, to limited-edition signed helmets, caps and framed photography. 

As well as items available in their race used form, Memento Exclusives has also built a reputation for innovation, regularly reinventing ways to use previous parts of Formula 1 cars and giving them a new purpose through unique furniture and accessories, such as Brake Disc Clocks and Wheel Rim Tables. 

Barry Gough, Founder & CEO of Memento Exclusives (F1® Authentics) commented:

“We are delighted to extend our partnership with Formula 1 through 2030. Memento Exclusives will continue to bring fans of the sport closer to the action through authentic memorabilia, show cars, and race cars. This license agreement extension is a testament to the partnership that has been built over the last seven seasons and promises further opportunity for F1 enthusiasts to own a piece of racing history directly from the tracks. With the new regulations coming into force and new teams joining the grid in 2026, it is the most exciting time ever to be involved with F1.” 

Emily Prazer, Chief Commercial Officer at Formula 1, said:

“F1® Authentics has opened new avenues for fans and collectors to immerse themselves in the world of Formula 1 by offering something for everyone, from those who love the sleek designs of repurposed cars to the fans who want to add historic challengers to their collections. We look forward to working with Memento Exclusives to continue to find new ways for fans to own a moment from F1 history.” 

To shop official F1® memorabilia, show cars, and race cars, collectors and enthusiasts can visit f1authentics.com.